Sortis IQ LLC | Privacy Policy
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Sortis IQ LLC Privacy Policy

This Privacy Policy explains how Sortis IQ LLC collects, uses, discloses, retains, and protects personal information collected through its website, landing pages, forms, advertisements, and related services.

Last updated: April 13, 2026
Trustedppo.com is owned and operated by Sortis IQ LLC.

This Privacy Policy is intended to work together with the Terms and Conditions, TCPA consent disclosures, and any notice presented at the point of collection. If there is a conflict regarding telemarketing consent, the specific disclosure and affirmative submission or opt-in shown at the time of collection controls for that submission.
Company
Sortis IQ LLC
Address
925 S Federal Hwy, Ste 125, Boca Raton, FL 33432

1. Who We Are

Sortis IQ LLC is an independent lead generation and marketing company. We collect consumer inquiries relating to health insurance and related insurance products and transfer, share, and sell those inquiries to licensed insurance agencies, brokers, carriers, call centers, and related marketing partners.

Sortis IQ LLC is not a government entity, is not affiliated with or endorsed by any federal or state government agency, and is not HealthCare.gov or the federally facilitated Marketplace. Sortis IQ LLC is not a licensed insurance navigator, certified application counselor, or ACA assister. We do not provide plan enrollment services, recommend specific insurance plans, or endorse any particular carrier or product.

HIPAA Notice. Sortis IQ LLC is not a covered entity or business associate under HIPAA. Personal information collected through lead generation forms is not protected health information under HIPAA, and completing a Sortis IQ LLC form does not create a HIPAA-protected relationship with Sortis IQ LLC.

2. Scope of This Privacy Policy

This Privacy Policy applies to personal information collected:

  1. Through our website and landing pages
  2. Through online lead forms, including Meta instant forms and similar ad-platform forms
  3. Through email, text, chat, and other electronic communications with us
  4. Through cookies, pixels, analytics tools, and similar tracking technologies
  5. From service providers, advertising platforms, and business partners in connection with the Services

This Privacy Policy does not apply to personal information collected directly by third-party Insurance Partners or marketing partners after your information has been transferred to them.

Geographic Scope. The Services are directed to United States residents. Sortis IQ LLC does not knowingly solicit, accept, or route consumer lead inquiries from California residents through the Services. If a California submission is identified through a channel not intended for California consumers, the inquiry may be declined or handled in accordance with applicable law.

3. Categories of Personal Information We Collect

Depending on how you interact with the Services, we may collect the following categories of personal information:

Identifiers and Contact Information

  • Name
  • Telephone number
  • Email address
  • Mailing address
  • ZIP code
  • City and state

Insurance Inquiry Information

  • Type of insurance interest
  • Age or age range
  • Household or demographic information you choose to provide
  • Requested coverage information
  • Information relevant to quote matching or plan comparisons

Note: Insurance inquiry information, including age and coverage needs, may in some contexts constitute health-related information. It is collected and processed for lead generation and referral purposes only.

Internet or Electronic Activity Information

  • IP address
  • Browser type
  • Device identifiers
  • Operating system
  • Referring URL
  • Page views, clicks, and timestamps
  • Form interactions
  • Session and analytics data

Advertising and Campaign Data

  • Campaign and ad identifiers
  • Landing-page version and lead source
  • UTM or similar tracking parameters
  • Social-media platform source

Consent and Compliance Records

  • Disclosure version and text shown at time of submission
  • Button text and checkbox state
  • Time, date, IP address, and user agent at submission
  • Form URL and campaign identifier
  • Partner-list version displayed or hyperlinked at submission
  • Screenshots, HTML, logs, or other evidentiary records reflecting the consent event

Communications Data

  • Call recordings where required or permitted by applicable state law
  • Email correspondence
  • SMS opt-in and opt-out records
  • Customer service interactions

4. Sources of Personal Information

  1. Directly from you when you complete a form, request information, or contact us
  2. Automatically from your device and browser when you use the Services
  3. From advertising platforms and analytics providers, including Meta
  4. From service providers that host or support our forms, websites, phone systems, or messaging tools
  5. From business partners involved in processing, routing, validating, suppressing, or distributing leads

5. How We Use Personal Information

  1. To operate, maintain, and improve the Services
  2. To process your inquiry and match it with one or more licensed Insurance Partners
  3. To share, transfer, license, or sell your inquiry as a lead to Insurance Partners
  4. To enable licensed Insurance Partners to contact you regarding insurance products and related services
  5. To facilitate quotes, plan comparisons, enrollment assistance, or related product information by Insurance Partners
  6. To maintain and prove records of consent, opt-ins, and opt-outs
  7. To honor do-not-call, opt-out, suppression, and privacy-rights requests
  8. To prevent fraud, abuse, unlawful activity, and unauthorized access
  9. To debug, audit, analyze, and improve advertising performance and user experience
  10. To comply with legal obligations, regulatory requests, court orders, and enforcement needs
  11. To establish, exercise, or defend legal claims

6. Sale, Sharing, and Disclosure of Personal Information

6.1 Transfer of Lead Data to Insurance Partners

Important: We share, transfer, license, and sell personal information, including insurance inquiry information, to licensed insurance agencies, brokers, carriers, call centers, lead buyers, and other marketing partners for their own insurance marketing, lead follow-up, quote generation, and related commercial purposes.

This means that your information may be provided to one or more licensed Insurance Partners, and those parties may contact you within the scope of the consent and disclosures presented at the time of submission.

6.2 Lead Age and Re-Sale

Leads may be transferred to Insurance Partners at various times after initial collection, including on a delayed or aged basis, subject to any revocation, suppression request, do-not-call restriction, or other limitation imposed by applicable law.

6.3 Ping-Post and Real-Time Bidding

In connection with lead distribution operations, limited lead data may be transmitted in real time to multiple potential Insurance Partners simultaneously so they can evaluate and bid on an inquiry before one or more partners receive the full lead record.

6.4 Other Disclosures

  1. Website hosts, cloud providers, and database providers
  2. Analytics providers and advertising vendors
  3. Phone, SMS, and email service providers
  4. Fraud-prevention and compliance vendors
  5. Legal, accounting, and professional advisors
  6. Regulators, courts, law enforcement, and governmental authorities where required
  7. A buyer, investor, lender, or successor in connection with a corporate transaction, subject to applicable law

7. Telemarketing, Text Messaging, and Consent Records

7.1 What Creates Consent

Important: Mere browsing or passive use of the Services does not by itself create consent to receive telemarketing calls or text messages. Telemarketing consent arises only from a clear and conspicuous written disclosure presented with a form or other affirmative opt-in mechanism, together with your affirmative submission or opt-in action.

If you complete another form or affirmative opt-in after being presented with an updated disclosure or partner list, that later submission will be treated as a separate, independent consent event with its own record.

7.2 Consent Records

We retain records relating to each consent event, including the disclosure text shown, timestamp, IP address, user agent, form URL, campaign identifier, button text, checkbox state, and the partner list displayed or hyperlinked at the time of submission. Consent records are retained for a minimum of five years and longer where commercially reasonable, operationally necessary, or required by law.

7.3 Call Recording

Calls with consumers may be recorded for quality assurance, compliance, training, and evidentiary purposes. Where required by applicable state law, consent is obtained before recording. By proceeding with a call after being informed that the call may be recorded, you consent to such recording to the extent required by law.

8. Data Broker Registration

Sortis IQ LLC may qualify as a data broker under applicable state law based on activities involving selling or licensing personal information to third parties who did not directly collect that information.

  • Vermont: We comply with applicable registration requirements.
  • Texas: To the extent applicable, Sortis IQ LLC will comply with registration, website notice, information-security, and related requirements.
  • Other States: Additional state data broker registration or disclosure laws may apply, and applicable requirements are monitored and followed.

9. Cookies, Pixels, Analytics, and Advertising Technologies

We and our service providers may use cookies, pixels, tags, SDKs, local storage, analytics tools, and similar technologies to:

  1. Understand website traffic and user behavior
  2. Measure campaign performance
  3. Attribute leads to advertising sources
  4. Prevent fraud and abuse
  5. Improve the Services
  6. Support marketing and retargeting activities where permitted by law

10. How Long We Retain Personal Information

We retain personal information for as long as reasonably necessary for the purposes described in this Privacy Policy, including lead processing and distribution, documenting consent and opt-out activity, suppression and do-not-call compliance, legal and reporting needs, and dispute resolution and enforcement.

Consent and submission records are retained for a minimum of five years and longer where commercially reasonable, operationally necessary, or required by law.

11. How We Protect Personal Information and Data Breach Notification

11.1 Security Safeguards

We maintain administrative, technical, and physical safeguards designed to protect personal information from unauthorized access, use, alteration, or disclosure. No system is perfectly secure, and absolute security cannot be guaranteed.

11.2 Data Breach Notification

If a security breach involving personal information triggers notification obligations under applicable law, notice will be provided to affected individuals and regulatory authorities as required by law. Florida’s Information Protection Act may require notification within 30 days of determining a breach affecting Florida residents, subject to applicable thresholds and exceptions.

12. Your Choices

Telemarketing and SMS Opt-Out

You may revoke consent and opt out of marketing calls or texts at any time by any reasonable means, including replying STOP to a text, contacting us using the methods in the Contact Us section, or using any other method that reasonably communicates revocation.

Email Opt-Out

You may use the unsubscribe link in marketing emails where available.

Cookie Controls

You may adjust browser or device settings to limit certain cookies or tracking technologies.

Do-Not-Call Requests

You may ask to be placed on our internal do-not-call and suppression lists. We also honor the National Do Not Call Registry and applicable state DNC lists.

13. State Privacy Rights

Some states provide residents with rights regarding their personal information. Sortis IQ LLC does not knowingly solicit, accept, or route California consumer lead inquiries through the Services. The following provisions apply to residents of other states to the extent applicable law grants such rights and applies to our processing activities.

Texas Residents

To the extent the Texas Data Privacy and Security Act applies, Texas residents may have rights to confirm whether personal data is processed, access data, correct inaccuracies, delete personal data, obtain a portable copy, and opt out of the sale of personal data, targeted advertising, or certain profiling.

Florida Residents

To the extent Florida’s Digital Bill of Rights applies, Florida residents may have applicable rights subject to statutory exemptions and limitations. Some information submitted through the Services may in some contexts be characterized as sensitive personal data under applicable law.

Nevada Residents

Nevada residents may have the right to opt out of the sale of covered personal information to third parties for their own commercial purposes. To exercise that right, contact us with the subject line “Nevada Privacy Opt-Out.”

Other States

Residents of other states may also have privacy rights under applicable law, and we will review and respond to verifiable consumer privacy requests as required.

14. Children’s Privacy

The Services are not directed to children under 18, and we do not knowingly collect personal information from anyone under 18 through the Services. If such information is identified, reasonable steps will be taken to delete it promptly.

15. Third-Party Websites and Services

The Services may contain links to third-party websites, forms, or services. We are not responsible for the privacy, security, or information practices of third parties, including Insurance Partners to whom a lead is transferred. Review their privacy policies before providing personal information.

16. Changes to This Privacy Policy

We may update this Privacy Policy from time to time and will post the revised version with an updated Last Updated date. Changes apply prospectively unless otherwise required by law.

Updates to this Privacy Policy do not by themselves create or expand consent to receive telemarketing calls or text messages. Any such consent is governed solely by the disclosure and affirmative action presented at the time of the relevant submission.

17. Contact Us

If you have questions about this Privacy Policy, want to exercise privacy rights, want to submit an opt-out or suppression request, or believe you submitted a lead from a state we do not target, contact us at:

Mailing Address
Sortis IQ LLC
925 S Federal Hwy, Ste 125
Boca Raton, FL 33432
Sortis IQ LLC | 925 S Federal Hwy, Boca Raton, FL 33432 | [email protected] | (+1) 561-299-7260